here is ceft and company’s latest installment for nike, in collaboration with photography duo, santiago and mauricio sierra and styled by tom van dorpe. the team’s creation was a visual platform delivering nike’s women’s spring/summer 2013 line. the result is an animated digital booklet where the images magically come to life, creating a unique and stimulating experience in the art of motion. the booklet features olympic medalists allyson felix, alex morgan, paola espinosa andkira dikhtyar. you can view the microsite on nike inc. and interact with the book as users did on launch, page by page. view all work related to this project.
