ceft and company partnered with japan’s premier brand in designer bathrooms, toto, for their communication needs. the project included product book designs, print visual art direction and photo shoot coordination. the visual campaign above included set ideation, design and production. toto products are used in premier hotels across the globe, from w hotels to four […]
W Hotels
product/package design: W hotel pillow sprays
clear your nose, clear your mind, clear your palate. tea-tree, lavender, eucalyptus, and mint scented pillow sprays, just one of the many supplemental product proposals presented during the positioning and branding assignment with W hotels by ceft and company. view all work for product / package design.
retail/space design: W Hotels engages ceft and company in a branding assignment
ceft and company has been commissioned by w hotels to work on branding and positioning for their hotels. the challenge for w arose with the saturation of the market by boutique hotels such as: the ian schrager company, andre balazs, and jt hospitality (thompson hotels) and the need for w to reassess its leadership position. […]
