“sharing (referring to needles) can kill you” – NXCH 888-48 YOUTH. “used ones (referring to needles) can’t be trusted” – NXCH 888-48 YOUTH. “is your rig (referring to needle/gear) new?” – NXCH 888-48 YOUTH. “always use new works” – NXCH 888-48 YOUTH. these ads were created under the art direction of ucef hanjani for the […]
Advertising
advertising: Wild postings for San francisco AIDS foundation program NXCH
be selfish – NXCH 888-48 YOUTH. this was a direct message for those being pressured to do drugs to accompany their friends. death is not an option – NXCH 888-48 YOUTH. share this with someone you love – NXCH 888-48 YOUTH. “share” refers to sharing this number rather than a used needle. the wild postings, […]
content creation: tommy hilfiger online viral campaign
this campaign for tommy hilfiger jeans was the brainchild of creative director ucef hanjani and produced at kbp under his supervision back in 2002, way before viral campaigns had a name or became a category. the campaign at the time was referred to as the “tommy jeans unreleased cuts” and the idea was based on […]
advertising: lancôme consulting
ceft and company is proud to work with 133 paris for the relaunch of lancôme brand campaign under the direction of of natacha dzikowski. view all work for lancôme.
advertising: lancôme beyond beauty campaign proposal
campaign proposal for lancôme cosmetics during the revamp of the brand. this was an elegant way to keep the iconic lancôme rose without altering its literal appearance. view all work for lancôme.
advertising: fusion beauty’s illumifill & lipfusion campaign with kim kardashian
kim at the launch of fusian illumifill. photographed at milk studios in los angeles with photographer fredrik reshew, the advertising campaign for fusion’s illumifill & lipfusion featured socialite kim kardashian. noticeably, without her now husband kanye west. view all work for beauty / fragrance.
advertising: SKNY for KOSÉ Japan
print advertising for haircare products designed by celebrity hair stylist stephen knoll for kose corp. of japan. the print advertising campaign was photographed by josh jordan. the television commercial produced by the agency accompanied this print ad for the japanese market. view all work for beauty / fragrances.
advertising: adore fall / winter campaign with tanya dziahileva
beautiful model tanya dziahileva models the dark and luxurious fall/winter line for the japanese fashion brand adore. view all work related to this project.
advertising: alpha-a spring summer
models: alena from marilyn, kate from ford, and maud from DNA. photographed by lachlan bailey under the creative direction of ucef hanjani for alpha-a at milk studios new york city. view all work for apha-a.
advertising: adore intimates
campaign proposal aimed at expanding the brand’s ready-to-wear fashion line. the lingerie campaign focuses on double page advertising inserts, using inspiration from the ready-to-wear and translating the material and designs into lingerie. view all work for adore.
advertising: adore fall / winter with model shannan click
american model shannan click featured in japanese fashion brand adore’s fall/winter line. view all work for adore.
advertising: adore fashion accessories campaign featuring model reid kastyn
photographed by glen luchford, two models were used and repeated in post to create this series of ads. this created a thread from ad to ad for adore’s debut hosiery line. view all work for adore.
advertising: adore japan fall / winter campaign featuring ali michael
print campaign for japanese brand adore’s fall/winter campaign featuring model ali michael, photography by glen luchford, and creative direction by ceft and company. view all work for adore.
advertising: lancôme color fever and collaser proposals
ceft and company collaborated with 133 lux in paris for the creation of the lancolm relaunch campaign at the time of its acquisition. norwegian photographer solve sundsbo was commissioned for the project and numerous campaigns were created by him and produced in uk and france. above are just a few examples of the proposed work […]
advertising: adore japan spring / summer featuring model alexandra tomlinson
ceft and company engaged with japanese fashion brand adore for their spring/summer line featuring model alexandra tomlinson photographed by stefan indlekofer + claudia knoepfel. view all work for adore.
advertising: ohio 65 newspaper ads
three page consecutive ads intended to run in newspapers and select publications. “cut this, not that” there are few projects more fun than those for friends and family. ohio 65 is the brainchild of our dear friend brent haas, international hair stylist, founder of space project, and ex-creative director of architects and heroes. ohio 65 […]
advertising: ohio 65
three page consecutive ads intended to run in newspapers and select publications. there are few projects more fun than those for friends and family. ohio 65 is the brainchild of our dear friend brent haas, international hair stylist, founder of space project, and ex-creative director of architects and heroes. ohio 65 was haas’ answer to […]
press: c’est du propre target e-tapes
while creative director at KBP, ucef hanjani (current creative director at ceft and company) concocted these beautiful and inventive campaigns for target. view all work related to this project.
advertising: target newspaper ads
creative director ucef hanjani worked on these innovative black and white advertisements for target. featuring enlarged products, the juxtaposition of consumer and product is documented beautifully. view all work related to this project.
film: Target TV Spot – Charmin’s Guitar Kid
one in a series of over 16 spots created for target stores at kbp under the creative direction of ucef hanjani. the brief requirements, unlike the usual target messaging that focuses on designer products, were to communicate “value” across basic household retail products such as detergent, tissue papers, and the like. it was quite a […]
advertising: adore japan fall / winter campaign featuring behati prinsloo
print campaign for japanese brand adore’s fall/winter campaign featuring the stunning behati prinsloo, photography by camilla akrans, and creative direction by ceft and company. view all work for adore.
editorial: adore japan fall / winter campaign featuring behati prinsloo
print campaign for japanese brand adore’s fall/winter campaign featuring the stunning behati prinsloo, photography by camilla akrans, and creative direction by ceft and company. view all work for adore.
advertising: nike soccer wild-posting campaign for event
invite for the nike event (front view) invite for the nike event (back view) nike: hackney marsch football/soccer nike: kaiser chiefs football/soccer nike: club parque football/soccer nike: cristiano ronaldo for li long football/soccer nike: cristiano ronaldo for diski football/soccer ceft and company collaboration on the colorful posters for nike’s global soccer campaign event. view all […]
press: joe boxer featured on slate.com
slate.com’s feature article on the joe boxer for kmart commercial featuring dancing vaughn lowery that was art directed by ucef hanjani.






