ceft and company engages with estee lauder in the positioning and launch plan for tory burch fragrances. the task was to create a multifaceted approach that conjures a sense of attainable luxury for every facet of ones’ life. the three phase plan was to be followed by a signature “everyday” fragrance in conjunction with an […]
Luxury
content creation: moet and chandon radio program by ceft and company
moet & chandon approached ceft and company for the creation and production of a radio campaign for their nectar imperial, specifically targeted at urban club-goers in their 5 key states. moet’s platform had always been in fashion and style with annual sponsorships of NY fashion week and the like. cielo club new york city, to […]
content creation: henry owner/doorman of cielo club in NYC for Style Check – the Moet & Chandon Radio program created by ceft and company new york
“style check” heads to cielo club in the meatpacking district of new york city for a chat with henry, the man that can keep you from getting in. henry talks about what he looks for in order to let you walk through the door, what a bottle costs, and if he ever has to wait […]
content creation: designers behind blue marlin line for style check – the moet chandon radio program created by ceft and company new york
“style check” heads to the west coast to meet up with mira and eric, the designers behind the blue marlin clothing line. blue marlin is a vintage inspired sportswear line that manufactures custom made caps and jackets from the golden days of american sports. the line is available at luxury venues such as barney’s new […]
content creation: legendary DJ Cypha sounds for Style Check – the Moet & Chandon Radio program created by ceft and company new york
“style check” catches up with globe trotter DJ cypha sounds over a glass of moet nectar to talk about the girls, the drinks and the music. where does today’s popular hip hop really come from? is it ever ok to ask a DJ for requests? and finally, do DJ’s really get all the girls?
collateral: nike speed photo shoot and book design
ceft and company created and barnaby roper photographed this booklet to hand out to key press contacts and influential stylists in the united states. the lookbook was art directed and produced by ceft and company, with photographs by barnaby roper which were shot in new york under the creative direction of ucef hanjani. view all work […]
bts: SALVATORE FERRAGAMO SHOOT AT CHATEAU DE VOISINS
the ever present lions standing watch at châteaus and suburban homes alike. two lovely boys with ill-fitting suits on the wall of château-de-voisins. silver maserati-quattroporte. glen luchford in his standard bedtime garb. photographer glen luchford, art buyer producer and the amazingly lovely catherine mahe of 133 along with set designer jean-hugues de chatillon. model eugenia […]
film: creative director ucef hanjani discusses ferragamo campaign
on the set of salvatore ferragamo campaign shoot in france at le château de voisins. view all work related to this project.
advertising: Salvatore ferragamo digital display and single page executions
this image of eugenia volodina exiting the maserati qattroporte was based on an image of catherine deneuve. the idea of the women avoiding the camera was used throughout the campaign and in this case worked rather well as the bag became the focus and the culprit. this image has a good story to it… our […]
advertising: Salvatore ferragamo single page executions
this image of eugenia volodina exiting the maserati qattroporte was based on an image of catherine deneuve. the idea of the women avoiding the camera was used throughout the campaign and in this case worked rather well as the bag became the focus and the culprit. this image has a good story to it… our […]
advertising: salvatore ferragamo campaign as it appeared in american vogue
view all work related to this project.
editorial: JIL SANDER FOR PUMA
photographed on a white artist’s sketchbook and bobinga wood by kenji toma under the creative direction of ceft and company. view all work for editorial / art direction.
digital: adore website
ceft and company new york was commissioned to design and develop adore’s website from naming and identity to design, and finally code and launch. view all work for adore.
advertising: adore fall / winter campaign with tanya dziahileva
beautiful model tanya dziahileva models the dark and luxurious fall/winter line for the japanese fashion brand adore. view all work related to this project.
logo/identity: adore
ceft and company engaged in the logo design and identity for luxury japanese fashion brand, adore. view all work for adore.
advertising: adore intimates
campaign proposal aimed at expanding the brand’s ready-to-wear fashion line. the lingerie campaign focuses on double page advertising inserts, using inspiration from the ready-to-wear and translating the material and designs into lingerie. view all work for adore.
advertising: adore fashion accessories campaign featuring model reid kastyn
photographed by glen luchford, two models were used and repeated in post to create this series of ads. this created a thread from ad to ad for adore’s debut hosiery line. view all work for adore.
advertising: adore japan fall / winter campaign featuring ali michael
print campaign for japanese brand adore’s fall/winter campaign featuring model ali michael, photography by glen luchford, and creative direction by ceft and company. view all work for adore.
advertising: adore japan spring / summer featuring model alexandra tomlinson
ceft and company engaged with japanese fashion brand adore for their spring/summer line featuring model alexandra tomlinson photographed by stefan indlekofer + claudia knoepfel. view all work for adore.
advertising: adore japan fall / winter campaign featuring behati prinsloo
print campaign for japanese brand adore’s fall/winter campaign featuring the stunning behati prinsloo, photography by camilla akrans, and creative direction by ceft and company. view all work for adore.
editorial: adore japan fall / winter campaign featuring behati prinsloo
print campaign for japanese brand adore’s fall/winter campaign featuring the stunning behati prinsloo, photography by camilla akrans, and creative direction by ceft and company. view all work for adore.
editorial: numero magazine – the house
editorial story for numero magazine paris. quest art directed by ucef hanjani. view all work for numéro.
press: nike be free featured my modern met
let’s get light on our feet! for their spring/summer collection, nike released a new ad campaign be free by paris-based art photographer denis darzacq and director barnaby roper that shows how women’s training apparel and footwear can be lightweight, breathable, and comfortable. the photos show women floating through the air, free from their confined spaces that athletic garments and shoes typically place them in…
press: nike be free featured on fubiz
nike’s ‘be free’ campaign by ceft and company new york, highlighted the work of art photographer denis darzacq and director barnaby roper. featured above on the multinational, paris-based website, ‘fubiz’ and a multitude of other websites, the campaign helped nike spread the work about their latest innovations, across the globe. ‘fubiz’ boasts a large fan base, and focuses on inspirational and original pieces of work relating to culture and design.
