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Identity / Naming

logo/identity: genyouth foundation

genyouth foundation’s aim is to reduce childhood obesity across the united states. led by renowned news anchor alexis glick, the genyouth foundation website and its animated child-friendly content were created by the agency to welcome children, while providing serious and mindful content for the board of education and philanthropists alike. the logo, identity, brand turf, […]

logo/identity: alpha-a development

we designed the range of logos shared with fashion label alpha a. the range is impressive in itself; a reminder that naming and identity are first and foremost a very personal and subjective matter. what you may like may very well not be the one finally selected. guess which one made the cut? answer at […]

identity/naming: Spaceprojekt

identity and logo design for spaceprojekt. view all work related to this project.

logo/identity: ceft and company teams up with h&m for global holiday campaign

ceft and company and h&m team up for a global holiday campaign including in-store and social media aspects. the identification campaign featured the ideal of color your world, in which patrons would be encouraged to color their own tags, shopping bags and aspects on the website by number and color of their choosing. the project was […]

collateral: seed

ceft and company was engaged in the creation of naming, logo design, identity and collateral for seed new york. award winning identity design: the circular (seed) motif was used throughout the identity work and the finished pieces received gold at the graphis international annual awards. the circular die-cut motif reveals the seed logo, once it […]

logo/identity: fuse project / yves behar

  the identity for fuse project needed to convey a sense of process – the idea of creating synergy out of chaos. the lines take you from the chaotic process of creation, to the simplicity of a line, and finally, the company name: ‘fuse project’. the name, which is void of any excessive ornamentation, has […]

logo/identity: bostawn

ceft and company engaged in the identity development and logo design for the profound consulting and administration firm, bostawn. view all work related to this project.

logo/identity: karen collins

ceft and company engaged with fashion photographer karen collins in the identity for her website, including the logo, colors, and fonts. view all work for karen collins.

logo/identity: adore

  ceft and company engaged in the logo design and identity for luxury japanese fashion brand, adore. view all work for adore.

identity/naming: shootdigital

ceft and company engaged with shoot digital in the identity for their website, including the logo, colors, and fonts.   

logo/identity: ohio 65

there are few projects more fun than those for friends and family. ohio 65 is the brainchild of our dear friend brent haas., international hairstylist, founder of space project, and ex-creative director of architects and heroes. ohio 65 was haas’s answer to the overcrowded and financially-polluted world of products. back to the basics with a […]

logo/identity: alto soundwaves

ceft and company designed the logo for alto soundwaves, a creative music studio. alto soundwaves has collaborated with an array of international composers and musicians from across the world. we have worked with them for a few projects in the past relating to music and sound. view all work for logo / identity.

logo/identity: seed

ceft and company was engaged in the creation of naming, logo design, identity and collateral for seed new york. the collection of work created for seed by the agency received numerous awards, including the prestigious graphis gold award and was reprinted in publications in US, japan, and china. you can review the collateral work as […]

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